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Design Questionaire
Services
General Graphic Design
Logo Design
One Page Design for Print
Social Media Banner Design
Album Cover Design
Book Cover Design
Business Card Design
Large Format Print Design
Decal Design
Booklet Design
T-shirt Design
Details
Descibe your project with as many details as possible. Thank you!
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Prefix
Mr.
Mrs.
Ms.
Mx.
Miss
Dr.
Prof.
First Name
*
Middle Name
Last Name
*
Email Address
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Phone Number
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About your business and target audience
Summarize what your company does in one or two sentences. What products or services do you offer? What are some of its values?
What is your company’s mission statement? What’s your vision? What’s your brand message?
What sets your business apart? What is your main appeal?
Who are your main competitors?
Who is your target audience?
About your brand
What are some words you can use to describe your brand?
How do your customers currently perceive your organization?
How do you want your audience to perceive your business? What are 3 things you want them to think or feel when engaging with your brand?
What do you like about your current branding?
What do you dislike about your current branding?
Is there a brand you look up to that you’d like to benchmark against?
Design preferences
To ensure brand consistency, do you have any design and style guidelines or assets you’d like to share?
If you don’t intend to use existing brand colors, do you have a color palette in mind? Are there any colours you dislike?
What are some must-have elements of graphic design?
Are there any new elements you’d like to try out in this project?
Are there any design styles that you really like? Please provide an example URL.
Are there any design styles that you dislike? Please provide an example URL. Do you have any preferred fonts to share?
What do you like or dislike about your competitor’s branding? Please provide an example URL and point out what you like and don’t like
Please provide a few links or samples for inspiration / creative direction.
Working Relationship
Have you worked with a graphic designer before? What was positive about your experience? What was negative about your experience?
How do you prefer to communicate? (phone, email, zoom, in-person meetings, other)
Aside from this project, do you need assistance with any other projects? What are they?
Project Specifics
Please state what design deliverables you need for the project:
Where do you intend to use the final project deliverable?
What is the goal of this design project?
How will you define the success of this project?
Are there any other specifications or details you’d like to list?
Budget
How much are you willing to spend on this project?
Is your budget flexible or fixed?
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